[NEohioPAL]PSC Smart Seats - $10 - Sept. 14

Mon Sep 10 10:59:09 PDT 2007

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From: "Steve Citerin" <citerin at playhousesquare.org>
Date: September 10, 2007 12:15:09 PM EST
Subject: Smart Seats press release
=A0
FOR IMMEDIATE RELEASE
September 10, 2007=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=
=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0 =A0=A0=A0=A0=A0 =
=A0=A0=A0=A0=A0 =20
=A0=A0=A0=A0=A0=A0=A0=A0=A0Steve Citerin / 216.348.5278
=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=
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=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=20
=A0=A0=A0=A0=A0=A0=A0=A0 =A0=A0=A0=A0=A0=A0 =A0

PLAYHOUSE SQUARE=92S =93SMART SEATS=99=94 PROGRAM RETURNS
FOR SECOND YEAR OF OFFERING
SMART ENTERTAINMENT AT A SMART PRICE
=A0
Over 25,000 Smart Seats tickets offered for only $10 each as entire
Playhouse Square season goes on sale September 14th
=A0
=A0
Cleveland, OH =96 =A0Back by popular demand, Playhouse Square is pleased =
to =20
announce the return of its major ticket program called Smart Seats=99.=A0 =
=20
The Smart Seats was inaugurated last year and will make over 25,000 ten =20=

dollar tickets available to a variety of performances presented during =20=

the 2007-2008 season at Playhouse Square.=A0 Dubbed =93Smart Seats=94 =
because =20
of the enriching nature of experiencing the performing arts and because =20=

the low cost of acquiring this experience is such a smart value, the =20
initiative quickly became a favorite among new and existing Playhouse =20=

Square guests.=A0
=A0
=93Smarts Seats was an experiment for Playhouse Square last year and the =
=20
results pleased us all very much,=94 stated Gina Vernaci, Vice President =
=20
of Theatricals for Playhouse Square.=A0 =93The overall goal of Smart =
Seats =20
was to make the performing arts accessible to the entire community.=A0 =20=

Results indicate that Smart Seats was indeed successful in bringing new =20=

audiences to the performing arts while also getting current patrons to =20=

try new shows.=94=A0
=A0
Examples of the feedback Playhouse Square has received regarding the =20
program include: =93Smart Seats have allowed me to expose my teenager to =
=20
a variety of theatre/musicals that I may not have done without reduced =20=

ticket prices=94; =93I am glad that you came up with the Smart Seats. I =20=

purchased tickets for two shows that most likely I would have not gone =20=

to=94; =93I was very happy with the experience. We attended as a family. =
=20
Smart Seats makes it very affordable=94; =93I see no reason not to =
purchase =20
Smart Seats instead of movie tickets. The cost is almost the same and I =20=

get so much more!=94
=A0
Smart Seats encourage patrons to take a chance, see something new, and =20=

be enriched by the experience.=A0 So whether patrons are looking for =20
quality family time together, a romantic evening, a girls night out, or =20=

just a fun time at the theater=85they may choose from Broadway shows, =20=

dance performances, musical concerts, comedy events, children=92s =20
theatre, plays and more for only $10 per ticket (excluding handling =20
fees) -- perhaps making Smart Seats one of the broadest and =20
lowest-priced performing arts ticket initiatives in the country.=A0
=A0
A partial list of 2007-2008 Playhouse Square performances participating =20=

in the Smart Seats program include:=A0 The O=92Jays, The Drowsy =
Chaperone, =20
Jackie Mason, Queen Latifah, The Musical Adventures of Flat Stanley, =20
Georgian State Dance Co., The Nutcracker, Twelve Angry Men, Jingle Bell =20=

Swing, =A0Michael McDonald, Linda Eder, Avenue Q, Addy: An American Girl =
=20
Story, The 25th Annual Putnam County Spelling Bee, Phonk!, The Peking =20=

Acrobats, Great Lakes Theater Festival=92s Arsenic & Old Lace, The =20
Crucible, The Christmas Carol and many more.=A0 Most Playhouse Square =20=

engagements will participate in Smart Seats and new shows will be added =20=

continually.=A0 The average lowest Playhouse Square ticket price for =20
these shows usually range from $15 to $32.50 each, so a $10 ticket =20
represents quite a savings for guests.=A0 To learn about all =20
participating Smart Seats engagements and ticket availability, visit =20
www.PlayhouseSquare.org/SmartSeats.
=A0
Smart Seats will be unveiled on Friday, September 14th to coincide with =20=

the Playhouse Square Season On Sale Day.=A0 Tickets to musicals, plays, =20=

concerts, comedy, family shows & arts education workshops currently =20
scheduled for the 2007-2008 Playhouse Square season will go on sale at =20=

via www.PlayhouseSquare.org, 216-241-6000 or the Ticket Office.=A0
=A0
Adding to the excitement of the Season On Sale, September 14-15 will =20
see the entire Theater District bustling with excitement as five major =20=

events will be coinciding.=A0 Events include: 8th Annual THEATER =
DISTRICT =20
BLOCK PARTY & TOUR; the DANCE SHOWCASE; THE O=92JAYS; FORBIDDEN =
BROADWAY: =20
SPECIAL VICTIMS UNIT; and the RISING STAR TALENT COMPETITION.=A0
=A0
For complete information on all the events occurring at Playhouse =20
Square Center, visit www.PlayhouseSquare.org.=A0 Smart Seats is =
supported =20
by WQAL 104.1 FM and WJW TV8.
=A0
=A0
# # #
=A0
=A0Playhouse Square Foundation is a not-for-profit performing arts =
center =20
whose mission is presenting and producing a wide variety of quality =20
performing arts, advancing arts education and creating a theater =20
district that is a superior location for entertainment, business and =20
housing, thereby strengthening the economic vitality of the region.
=A0=

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<bold><color><param>0000,0000,0000</param>From: </color></bold>"Steve
Citerin" <<citerin at playhousesquare.org>

<bold><color><param>0000,0000,0000</param>Date:
</color></bold>September 10, 2007 12:15:09 PM EST

<bold><color><param>0000,0000,0000</param>Subject: </color>Smart Seats
press release

=
</bold><fontfamily><param>Arial</param><color><param>0000,0000,807E</param=
><x-tad-bigger>=A0</x-tad-bigger></color></fontfamily>

<bold><bigger><bigger>FOR IMMEDIATE RELEASE</bigger></bigger></bold>

<bigger><bigger>September 10, 2007=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=
=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0
=A0=A0=A0=A0=A0 =A0=A0=A0=A0=A0 =A0=A0=A0=A0=A0=A0=A0=A0=A0Steve Citerin =
/ 216.348.5278</bigger></bigger>

=
<bigger><bigger>=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=
=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=
=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0=
=A0=A0=A0=A0=A0=A0=A0=A0=A0=A0
=A0=A0=A0=A0=A0=A0 =A0</bigger></bigger>

<bold><bigger><bigger><bigger><x-tad-bigger>PLAYHOUSE SQUARE=92S =93SMART
SEATS=99=94 PROGRAM =
RETURNS</x-tad-bigger></bigger></bigger></bigger></bold>

<bold><bigger><bigger><bigger><x-tad-bigger>FOR SECOND YEAR OF =
OFFERING</x-tad-bigger></bigger></bigger></bigger></bold>

<bold><bigger><bigger><bigger><x-tad-bigger>SMART ENTERTAINMENT AT A
SMART PRICE</x-tad-bigger></bigger></bigger></bigger></bold>

<bold><x-tad-smaller>=A0</x-tad-smaller></bold>

<bold><bigger><bigger>Over 25,000 Smart Seats tickets offered for only
$10 each as entire</bigger></bigger></bold>

<bold><bigger><bigger>Playhouse Square season goes on sale September
14</bigger></bigger><x-tad-bigger>th</x-tad-bigger><bigger><bigger> =
</bigger></bigger></bold>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<italic><bigger><bigger>Cleveland, OH
</bigger></bigger></italic><bigger><bigger>=96 =A0Back by popular =
demand,
Playhouse Square is pleased to announce the return of its major ticket
program called Smart Seats=99.=A0 The Smart Seats was inaugurated last
year and will make <bold>over 25,000 ten dollar tickets</bold>
available to a variety of performances presented during the 2007-2008
season at Playhouse Square.=A0 Dubbed =93Smart Seats=94 because of the
enriching nature of experiencing the performing <italic>arts</italic>
and because the low cost of acquiring this experience is such a
sm<italic>art</italic> value, the initiative quickly became a favorite
among new and existing Playhouse Square guests.=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>=93Smarts Seats was an experiment for Playhouse Square
last year and the results pleased us all very much,=94 stated Gina
Vernaci, Vice President of Theatricals for Playhouse Square.=A0 =93The
overall goal of Smart Seats was to make the performing arts accessible
to the entire community.=A0 Results indicate that Smart Seats was indeed
successful in bringing new audiences to the performing arts while also
getting current patrons to try new shows.=94=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>Examples of the feedback Playhouse Square has received
regarding the program include: =93Smart Seats have allowed me to expose
my teenager to a variety of theatre/musicals that I may not have done
without reduced ticket prices=94; =93I am glad that you came up with the
Smart Seats. I purchased tickets for two shows that most likely I
would have not gone to=94; =93I was very happy with the experience. We
attended as a family. Smart Seats makes it very affordable=94; =93I see =
no
reason not to purchase Smart Seats instead of movie tickets. The cost
is almost the same and I get so much more!=94</bigger></bigger>

<bigger><x-tad-bigger>=A0</x-tad-bigger></bigger>

<bigger><bigger>Smart Seats encourage patrons to take a chance, see
something new, and be enriched by the experience.=A0 So whether patrons
are looking for quality family time together, a romantic evening, a
girls night out, or just a fun time at the theater=85they may choose
from Broadway shows, dance performances, musical concerts, comedy
events, children=92s theatre, plays and more for only $10 per ticket
(excluding handling fees) -- perhaps making Smart Seats one of the
broadest and lowest-priced performing arts ticket initiatives in the
country.=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>A partial list of 2007-2008 Playhouse Square
performances participating in the Smart Seats program include:=A0
<italic>The O=92Jays, The Drowsy Chaperone, Jackie Mason, Queen Latifah,
The Musical Adventures of Flat Stanley, Georgian State Dance Co., The
Nutcracker, Twelve Angry Men,</italic> <italic>Jingle Bell Swing,
=A0Michael McDonald, Linda Eder, Avenue Q, Addy: An American Girl Story,
The
=
25</italic></bigger></bigger><italic><x-tad-bigger>th</x-tad-bigger><bigge=
r><bigger> Annual
Putnam County Spelling Bee, Phonk!, The Peking Acrobats,
</bigger></bigger></italic><bigger><bigger>Great Lakes Theater
Festival=92s <italic>Arsenic & Old Lace, The Crucible,</italic>
<italic>The Christmas Carol</italic> and many more.=A0 Most Playhouse
Square engagements will participate in Smart Seats and new shows will
be added continually.=A0 The average lowest Playhouse Square ticket
price for these shows usually range from $15 to $32.50 each, so a $10
ticket represents quite a savings for guests.=A0 To learn about all
participating Smart Seats engagements and ticket availability, visit
=
<color><param>0000,0000,FFFD</param>www.PlayhouseSquare.org/SmartSeats</co=
lor>.</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>Smart Seats will be unveiled on Friday, September
14</bigger></bigger><x-tad-bigger>th</x-tad-bigger><bigger><bigger> to
coincide with the Playhouse Square Season On Sale Day.=A0 Tickets to
musicals, plays, concerts, comedy, family shows & arts education
workshops currently scheduled for the 2007-2008 Playhouse Square
season will go on sale at via
<color><param>0000,0000,FFFD</param>www.PlayhouseSquare.org</color>,
216-241-6000 or the Ticket Office.=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>Adding to the excitement of the Season On Sale,
September 14-15 will see the entire Theater District bustling with
excitement as five major events will be coinciding.=A0 Events include:
8</bigger></bigger><x-tad-bigger>th</x-tad-bigger><bigger><bigger>
Annual <bold>THEATER DISTRICT BLOCK PARTY & TOUR</bold>; the
<bold>DANCE SHOWCASE</bold>; <bold>THE O=92JAYS; FORBIDDEN BROADWAY:
SPECIAL VICTIMS UNIT</bold>; and the <bold>RISING STAR TALENT
COMPETITION</bold>.=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>For complete information on all the events occurring
at Playhouse Square Center, visit
<color><param>0000,0000,FFFD</param>www.PlayhouseSquare.org</color>.=A0
Smart Seats is supported by WQAL 104.1 FM and WJW TV8.</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger># # #</bigger></bigger>

<bigger><bigger>=A0</bigger></bigger>

<bigger><bigger>=A0<bold><italic>Playhouse Square Foundation is a
not-for-profit performing arts center whose mission is presenting and
producing a wide variety of quality performing arts, advancing arts
education and creating a theater district that is a superior location
for entertainment, business and housing, thereby strengthening the
economic vitality of the region.</italic></bold></bigger></bigger>

=
<fontfamily><param>Arial</param><x-tad-bigger>=A0</x-tad-bigger></fontfami=
ly>=

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