[NEohioPAL] Cleveland Asian Festival – Big Numbers, Big Success

Johnny WU via NEohioPAL neohiopal at lists.neohiopal.org
Thu Jun 30 08:06:12 PDT 2016


The record-breaking crowd of 48,800 at the 7th annual Cleveland Asian
Festival (CAF) broke another record: They spent over $3 million in
Cleveland’s AsiaTown neighborhood that weekend.

Survey results from attendees of the popular Cleveland Asian Festival
indicate continued and growing satisfaction for the attendees and financial
and other benefits to the AsiaTown neighborhood and city of Cleveland.

31% of those who answered the surveys attended both days (Saturday and
Sunday) of the Festival. 32% spent over 3 hours at the Festival and 70%
attended with 2 or more people.  30% of the attendees attended the
Cleveland Asian Festival for the first time.  Wayne Wong, who served as
Master of Ceremonies on the JACK Casino stage, asked the audience how many
were making their first trip to AsiaTown and about one third raised their
hand.

The residual benefit to the AsiaTown neighborhood are dramatic as seen by
the responses indicating that 75% of those surveyed said they are very
likely to shop at an AsiaTown business in the next year.  A whopping 96%
plan on returning to AsiaTown within the next year to at least visit.

The satisfaction of the record crowds can be related to the experience (7
years!) and hard work of the all-volunteer board and staff.  CAF co-founder
Johnny Wu says “It is the little improvements that can make a big
difference to attendees.  For example, we worked hard on parking and the
satisfaction level of those surveyed about parking rose to 82%.”

The K-Pop dance competition was a huge success and seating filled up
quickly with many hundreds standing outside the tent to watch.  The other
entertainment, varied food choices, family activities, shopping area and
health pavilion were also cited as favorites.

Perhaps the most impressive survey result is that 97% believe that the
Cleveland Asian Festival benefits Greater Cleveland and 97% also plan on
returning for the 2017 Cleveland Asian Festival which will be held *May 20
and 21, 2017*.

*About the Cleveland Asian Festival*

The Cleveland Asian Festival is an annual celebration of Asian Pacific
American Heritage month in May in Cleveland’s Asiatown neighborhood. The
Cleveland Asian Festival is a landmark undertaking to unite the community
through collaboration and recognition of its culture, diversity, and people.

The 2017 Cleveland Asian festival will be held May 20 and 21, 2017 on Payne
Ave. between E. 30th St & E. 27th S.

http://clevelandasianfestival.org

The 2016 Cleveland Asian Festival was made possible from these major
supporting sponsors: JACK Cleveland Casino, Asia Plaza, Cuyahoga Arts &
Culture, Cleveland Public Power, ImageLab Media, Cuyahoga Community
College, InHealth Ohio Nonprofit Mutual Insurer, KeyBank, Nationwide
HealthCare, Northeast Ohio Regional Sewer District, Third Federal Bank,
University Hospitals and many others.

-----------------------------



The next event organized by the talented group that made Cleveland Asian
Festival a success will be going strong for the 71st Annual One World Day
event on August 28, 2016. This event is the last Centennial Celebration for
the Cleveland Cultural Gardens. Deadline for Sponsorship, Ad space,
Exhibitors will be closed Monday!



For more information please visit http://www.ClevelandOneWorldDay.org



We also need outstanding volunteers to help make our Centennial Celebration
a success!

---------------------------------



Other news around AsiaTown can be found on this page: http://bit.ly/297270E

-- 


Johnny Wu
O: 216.539.4634
Produce. Direct. Edit.
Event Productions. Video Branding & Editing.
www.mdifilm.com
More reels at www.vimeo.com/mdifilm
2013 MBE Award Recipient
International Indie Filmmakers Hall of Fame for Outstanding Achievements in
Editing

Producer - 2016 One World Day
www.clevelandoneworldday.org
Celebrating Cleveland Cultural Gardens 100th Years!

Co-Founder / Co-Chair Executive Committee
Cleveland Asian Festival
www.ClevelandAsianFestival.org
In 2016 over 48800 attendees

Administrator
Cleveland IndieClub
Indie filmmakers group since 2003
www.clevelandindieclub.com

VP of Marketing
Past President
OCA-Cleveland Chapter
“Embracing the Hopes and Aspirations of Asian Pacific  Americans”
OCA Image TV, 200 million views Worldwide
OCA AsiaTwon Voice Sunday, 7pm @ 88.7FM, 9000 listeners monthly
www.ocagc.org

WKYC TV3 Community Council
City of Cleveland Consumer Affairs
St. Clair Superior Development Board Member
Cleveland Museum of Art’s International Cleveland Community Advancement
Task force
International Karate Hall of Fame
World Head of Family Sokeship Council
2014 Legendary Master of the World Head of Family Sokeship Council
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