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<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Dear Neopal subscribers,</SPAN><SPAN style="COLOR: #444444"><?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I first want to say that what here-in lies in this posting is the sole opinion of myself, and myself alone.<SPAN style="mso-spacerun: yes"> </SPAN>What I write to you does not reflect on any of the opinions by Fourth Wall Productions, a company I am Resident Playwright for.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">Second- let me say- Pick up the book: <I style="mso-bidi-font-style: normal">The Tipping Point: How Little Things Can Make a Big Difference</I> by Malcolm Gladwell.<SPAN style="mso-spacerun: yes"> </SPAN>You’ll find stuff in this book that will probably help you out. (if you can read between lines...)<o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">At least once a year, maybe twice a year, a debate is started on NeoPal about getting younger audiences into the seats of our theaters.<SPAN style="mso-spacerun: yes"> </SPAN>I have read all the postings, but never addressed them.<SPAN style="mso-spacerun: yes"> </SPAN>Being a stereotypical writer (I’ll admit it), I like to just sit back and be shy about most things.<SPAN style="mso-spacerun: yes"> </SPAN>Only offering an opinion of support if I feel it’s needed, but never throwing my hat into a conversation that could make myself appear disagreeable.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I do want to offer input, and help, for you- if you’ll let me- on how you can start the arduous process of getting younger people into theatre.<SPAN style="mso-spacerun: yes"> </SPAN>What I’m about to recommend, and say, will take some out of their comfort zone.<SPAN style="mso-spacerun: yes"> </SPAN>Because there are two types of theatre in this area- one where theatre people think is good theatre, and one where the younger generations think is entertaining. (And, under no circumstances, does this mean that the two can’t co-exist in the same production.)<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I will be the first to say that I am not a theatre connoisseur.<SPAN style="mso-spacerun: yes"> </SPAN>In fact, I find myself feeling like a fake when involved in an interview with the local media.<SPAN style="mso-spacerun: yes"> </SPAN>It was never my intention, earlier in my career, to become so involved with theatre, and now that I am 25 years old, I feel blessed that the initial heads of Fourth Wall (Justin Tatum and E.B. Smith) took it upon themselves to make sure that I stayed with this craft.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I do feel I have a unique “in” with the younger generations when it comes to theatre.<SPAN style="mso-spacerun: yes"> </SPAN>I find myself a movie-lover penning plays.<SPAN style="mso-spacerun: yes"> </SPAN>I think to myself that I do not write for the older audiences, and that what they say (although the constructive criticism is <I style="mso-bidi-font-style: normal">always </I>appreciated) is only trying to make me write another style of theatre that has become “the conventional” form (I can be close-minded sometimes, I warn you).<SPAN style="mso-spacerun: yes"> </SPAN>The “conventional form” being the theatre that has underlying (sometimes OVERlying) themes, moral lessons, tales of struggle, and a language (filled with monologues) that gives actors a feeling like their lessons in Greek acting are being put to good use.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">This theatre- is not the theatre that the younger generation will flock to.<SPAN style="mso-spacerun: yes"> </SPAN>The underlying themes, moral lessons, should be there, but way more subtle than what we’re used to in this theatre world of ours.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Here's a breakdown of some points in finding that play that could entice a younger audience-</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><FONT size=3><FONT face="Times New Roman"> <o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Let’s start first with casting-</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">To intrigue a younger audience, your principle players must be someone of their age.<SPAN style="mso-spacerun: yes"> </SPAN>High schooler’s can connect with people ranging from their age to twenty-five years of age.<SPAN style="mso-spacerun: yes"> </SPAN>Any older than that, and they will not feel like the person can be relatable to.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">(observe the ratings of younger generations as the cast of “Friends” got older…)</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">You have to look at what these younger generations are watching.<SPAN style="mso-spacerun: yes"> </SPAN>“Grey’s Anatomy”, “The Hills”, “One Tree Hill”, “Dawson’s Creek”.<SPAN style="mso-spacerun: yes"> </SPAN>Even if it offends your artistic inputs- watch them if you want to get these younger people into your theatre.<SPAN style="mso-spacerun: yes"> </SPAN>You have to know what they like. </SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Check out episodes of “Sex and the City” (HBO version- not TBS), or early seasons of “Friends”.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black"><SPAN style="mso-spacerun: yes"> </SPAN>They like witty people.<SPAN style="mso-spacerun: yes"> </SPAN>They like situations that aren’t “dire” by any means, but rather “relatable”.<SPAN style="mso-spacerun: yes"> </SPAN>(They get their news from “The Daily Show” more often than not- watch it)</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Rent “</SPAN><?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" /><st1:place><st1:PlaceType><SPAN style="COLOR: black">Garden</SPAN></st1:PlaceType><SPAN style="COLOR: black"> </SPAN><st1:PlaceType><SPAN style="COLOR: black">State</SPAN></st1:PlaceType></st1:place><SPAN style="COLOR: black">”, “Mean Girls”, “Clueless”, “Can’t Hardly Wait”.<SPAN style="mso-spacerun: yes"> </SPAN>If you haven’t seen the Shakespeare “Taming of the Shrew” adaption of- “10 Things I Hate About You”- check that out.<SPAN style="mso-spacerun: yes"> </SPAN>Rent “Moulin Rouge!” for an up-to-date “Camille”.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Going back to “Grey’s Anatomy”- the show, for it’s current season had to go back to “funnier, more fun” storylines, because they realized that their pathway of going to serious story lines was cutting into their ratings, and that the core audience base of the younger audience was losing interest.<SPAN style="mso-spacerun: yes"> </SPAN>While Denny’s death in that show was heart-wrenching, and well-written, kids were more interested in the McDreamy/McSteamy storylines.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">What does this tell us?<SPAN style="mso-spacerun: yes"> </SPAN>A good plan of action when selecting your plays to intrigue the younger audience is to find a play dealing with young twenty-somethings dealing with a romantic issue.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">(Fourth Wall’s “Just Shy of Closure” by David Allan, had the twenty-something female audience members gushing…)</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Play picking-</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I will touch on the fact of why you should look at One-Acts first for attracting the younger generation later.<SPAN style="mso-spacerun: yes"> </SPAN>But, that’s point number one.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Two- Look for something with realistic dialogue.<SPAN style="mso-spacerun: yes"> </SPAN>Dialogue that flows, with minimal monologues.<SPAN style="mso-spacerun: yes"> </SPAN>If there is a monologue- make sure it’s comedic, or touches on good points, sporadically through it.<SPAN style="mso-spacerun: yes"> </SPAN>The younger generation will tune out quickly if it’s a monologue of a character going on a diatribe about something only significant to them.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Remember- a good portion of the problem with the younger generation and theatre is that they are not exposed to it anymore.<SPAN style="mso-spacerun: yes"> </SPAN>Most of these audience members I’ve come in contact with through Fourth Wall will say- “The last play I saw was Shakespeare in high school.”<SPAN style="mso-spacerun: yes"> </SPAN>A Shakespeare play.<SPAN style="mso-spacerun: yes"> </SPAN>After they studied Shakespeare, and were graded on Shakespeare.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">They flee to movies to be entertained, because somewhere in their psyche- Theatre can be equated to Education.<SPAN style="mso-spacerun: yes"> </SPAN>And why suffer that on a Friday night?<SPAN style="mso-spacerun: yes"> </SPAN>We need to get passed this stigma.<SPAN style="mso-spacerun: yes"> </SPAN>Find fast-paced plays dealing with issues relatable to them.<SPAN style="mso-spacerun: yes"> </SPAN>Romantic issues.<SPAN style="mso-spacerun: yes"> </SPAN>Money issues.<SPAN style="mso-spacerun: yes"> </SPAN>Sinful issues.<SPAN style="mso-spacerun: yes"> </SPAN>Keep it light-hearted.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Also, realize- the younger generation isn’t sitting in on a theatrical play and dissecting it like us (us students of theatre are).<SPAN style="mso-spacerun: yes"> </SPAN>They are sitting back and wanting to be entertained.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">The theaters- </SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">The best theater I have seen so far in </SPAN><st1:City><st1:place><SPAN style="COLOR: black">Cleveland</SPAN></st1:place></st1:City><SPAN style="COLOR: black"> that would not make a person of the younger generation nervous to go into is closed.<SPAN style="mso-spacerun: yes"> </SPAN>But, Dobama’s theatre on </SPAN><st1:City><st1:place><SPAN style="COLOR: black">Coventry</SPAN></st1:place></st1:City><SPAN style="COLOR: black"> was perfect.<SPAN style="mso-spacerun: yes"> </SPAN>Half the time a “youngin’” goes to see a movie it is just to hide out from his life.<SPAN style="mso-spacerun: yes"> </SPAN>Most of the time, it’s not a specific movie that intrigues him, but rather just going to the movies.<SPAN style="mso-spacerun: yes"> </SPAN>To sit in a dark theatre, with his/her friends, and escape for a bit. </SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">The biggest thing that bothers the younger generation is meeting with workers.<SPAN style="mso-spacerun: yes"> </SPAN>If you go to see a movie with a younger generation in the audience, watch their eyes as the “Usher” comes in to do his rounds.<SPAN style="mso-spacerun: yes"> </SPAN>Regardless of how into the movie they are- they watch the “Usher”- unsure if they are going to get into trouble.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">Maybe One-acts are the way to go with these audiences members. <SPAN style="mso-spacerun: yes"> </SPAN>Maybe the fact that at intermission they will have to run into theatre employees to get through the ten minutes is a turn-off.<SPAN style="mso-spacerun: yes"> </SPAN>It’s something to consider…<SPAN style="mso-spacerun: yes"> </SPAN>A one-act will ensure the younger audience members that once they are in- they’re in.<SPAN style="mso-spacerun: yes"> </SPAN>And they can enjoy the play until they clap and leave.<SPAN style="mso-spacerun: yes"> </SPAN>With minimal talking to theatre professionals as they go.<o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">What could be a big help but a little suggestion?<SPAN style="mso-spacerun: yes"> </SPAN>Arm rests.<SPAN style="mso-spacerun: yes"> </SPAN>Arm rests provide a little sense of security for the younger I’s.<SPAN style="mso-spacerun: yes"> </SPAN>Knowledge that even if someone is sitting next to them- they are not invading their space.<SPAN style="mso-spacerun: yes"> </SPAN>Sounds stupid, I know, but it could go a long way.<SPAN style="mso-spacerun: yes"> </SPAN>(Fourth Wall cannot afford arm rests, yet)</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Prices-</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Even Fourth Wall’s $10 ticket prices ($7 with a student I.D.) maybe a turn-off because it’s more expensive than a movie ticket, but kids aren’t dumb.<SPAN style="mso-spacerun: yes"> </SPAN>They know a deal when they see one.<SPAN style="mso-spacerun: yes"> </SPAN>Bang and the Clatter have a good idea of “Pay when you Can”, but it’s a situation where most kids might not understand it.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">If you ask a twenty-something if they have seen theatre- they will probably tell you they saw something at </SPAN><st1:Street><st1:address><SPAN style="COLOR: black">Playhouse Square</SPAN></st1:address></st1:Street><SPAN style="COLOR: black">.<SPAN style="mso-spacerun: yes"> </SPAN>That theatre is too expensive to see on a regular basis.<SPAN style="mso-spacerun: yes"> </SPAN>They still do not understand how the local theatres in the area actually offer cheap tickets.<SPAN style="mso-spacerun: yes"> </SPAN>It might be an idea to enlarge your ticket prices in your ads.<SPAN style="mso-spacerun: yes"> </SPAN>Especially the ones that speak to their wallets.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Howard Levanthal in the 1960’s performed psyche experiments on college students.<SPAN style="mso-spacerun: yes"> </SPAN>He would give them booklets on the dangers of tetanus, and went so far as to say these students should be inoculated.<SPAN style="mso-spacerun: yes"> </SPAN>He went so far to tell them that the University (Yale) was offering free shots for them if they wanted to.<SPAN style="mso-spacerun: yes"> </SPAN>But, even after they read all the dangers, understood all the dangers, they still didn’t get inoculated.<SPAN style="mso-spacerun: yes"> </SPAN>Only 3% did.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">He did the experiment again- adding a map to the booklet, describing exactly where the University health center was- and the inoculations went up to 28%.<SPAN style="mso-spacerun: yes"> </SPAN>Even though these students already KNEW where the health center was…</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">What’s this teach us?<SPAN style="mso-spacerun: yes"> </SPAN>To get the younger audiences into our theatres- we need to spell out everything for them.<SPAN style="mso-spacerun: yes"> </SPAN>It’s not enough to just send out flyers, but we have to find a new way to advertise…<SPAN style="mso-spacerun: yes"> </SPAN>A new way which almost puts Theatre in their way.<SPAN style="mso-spacerun: yes"> </SPAN>Where they feel, with all the information presented to them, that it’s almost foolish for them not to go…<o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Also, if you are going so far as to draw a map for these younger audiences, especially include where they can park their car.<SPAN style="mso-spacerun: yes"> </SPAN>Pointing out parking will allow them to not have to roam around and find parking. <SPAN style="mso-spacerun: yes"> </SPAN>Once their car is parked- you got them.<SPAN style="mso-spacerun: yes"> </SPAN>So, make sure you make that hurdle as easy as possible for them…</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Advertisements-</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">This is a hard subject to approach.<SPAN style="mso-spacerun: yes"> </SPAN>(I’ve heard through the rumor mill that) Tony Brown has his hands extremely tied at PD of how much he can do.<SPAN style="mso-spacerun: yes"> </SPAN>How much space he can use for theatre and the arts.<SPAN style="mso-spacerun: yes"> </SPAN>How much theatre he can see and review.<SPAN style="mso-spacerun: yes"> </SPAN>In my opinion, the man is extremely spread thin with all he has to cover as far as the Arts go in </SPAN><st1:City><st1:place><SPAN style="COLOR: black">Cleveland</SPAN></st1:place></st1:City><SPAN style="COLOR: black">.<SPAN style="mso-spacerun: yes"> </SPAN>Would it matter, though?<SPAN style="mso-spacerun: yes"> </SPAN>The twenty-somethings I ask of what they view in the “Arts” section of the Plain Dealer is the movie times and the horoscopes.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Is there a way to make local theatre “exciting” in the local printed press?<SPAN style="mso-spacerun: yes"> </SPAN>That’s an issue for a later date.<SPAN style="mso-spacerun: yes"> </SPAN>But, right now, the majority of theatre coverage is just reviews of productions already going on.<SPAN style="mso-spacerun: yes"> </SPAN>If you have a play aimed at the twenty-something audience, I would see if a local reviewer could help you out with a “Preview.”<SPAN style="mso-spacerun: yes"> </SPAN>I’m sure the theatre critics support the plight of getting younger audiences in…<SPAN style="mso-spacerun: yes"> </SPAN>Shouldn’t we all work together?<SPAN style="mso-spacerun: yes"> </SPAN><SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">But, who knows, like I said- the Arts section of papers has suffered with the “migration” of younger-art-loving generations.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">When you advertise your play- pick what parts of it will engage the younger generation.<SPAN style="mso-spacerun: yes"> </SPAN>Create a one-sheet (slogan, logline) that will entice this audience you are looking for.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><I style="mso-bidi-font-style: normal"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">“A play about having a second chance with your first love…”<SPAN style="mso-spacerun: yes"> </SPAN>(Just Shy of Closure)<o:p></o:p></FONT></FONT></SPAN></I></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><I style="mso-bidi-font-style: normal"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></I></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Realize that these younger generations have never heard of most of the plays you might do even if they are published.<SPAN style="mso-spacerun: yes"> </SPAN>Try and include as much information as you can in your publicity.<SPAN style="mso-spacerun: yes"> </SPAN>Whether it be in the image you use, or just a paragraph on the back of the postcard- whatever.<SPAN style="mso-spacerun: yes"> </SPAN>To entice this audience- you’re going to have to explain why they should come.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">If you have enough money in your budget- see what it takes to run radio ads on 96.5 Kiss FM.<SPAN style="mso-spacerun: yes"> </SPAN>Or Q104.<SPAN style="mso-spacerun: yes"> </SPAN>Start your advertisement with something like- “Looking for something to do on a date?”<SPAN style="mso-spacerun: yes"> </SPAN>(Being a high school’er in the </SPAN><st1:City><st1:place><SPAN style="COLOR: black">Cleveland</SPAN></st1:place></st1:City><SPAN style="COLOR: black"> area- I was starved for new ideas to take my unofficial girlfriend out to.<SPAN style="mso-spacerun: yes"> </SPAN>I had no idea about the theatre area here.<SPAN style="mso-spacerun: yes"> </SPAN>You didn’t reach me.<SPAN style="mso-spacerun: yes"> </SPAN>One way you could have is if you got onto my radio stations.)</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Another way you can reach someone like me is through MySpace or Facebook.<SPAN style="mso-spacerun: yes"> </SPAN>If you do not have a page set up for your theatre- do it now.<SPAN style="mso-spacerun: yes"> </SPAN>It’s the easiest way to communicate with the younger generations.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">Pickwick & Frolic <U>made</U> me love their establishment by getting me free tickets to come see their comedians.<SPAN style="mso-spacerun: yes"> </SPAN>That might be a way to go.<SPAN style="mso-spacerun: yes"> </SPAN>Regardless, a younger generation will word-of-mouth your production, your company, to their parents if they enjoy it.<SPAN style="mso-spacerun: yes"> </SPAN>Also with their friends, and that might start an epidemic.<SPAN style="mso-spacerun: yes"> </SPAN>If a parent of one these youngsters come- that’s a 40-60 year old audience member for you.<SPAN style="mso-spacerun: yes"> </SPAN>Which is younger by standards than what we have coming to our shows now, isn’t it?<o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Fourth Wall does unpublished plays so we have the liberty to write and produce movie trailers for our plays.<SPAN style="mso-spacerun: yes"> </SPAN>If you have the right to- you should think about doing the same.<SPAN style="mso-spacerun: yes"> </SPAN>The apple.com trailer site is a go-to place for a bunch of people I know who just want a taste of everything that is out there.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">For ideas on how trailers connect with the younger generation- go to </SPAN><SPAN style="COLOR: #444444"><A href="http://www.apple.com/trailers"><U><FONT color=#0000ff>www.apple.com/trailers</FONT></U></A></SPAN><SPAN style="COLOR: black"><SPAN style="mso-spacerun: yes"> </SPAN>.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">You can view Fourth Wall’s at:<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><A href="http://www.youtube.com/user/FourthWallProduction"><SPAN style="COLOR: purple"><U>http://www.youtube.com/user/FourthWallProduction</U></SPAN></A><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">It’s definitely something you should consider doing if you can.<SPAN style="mso-spacerun: yes"> </SPAN>It gives the “kids” a chance to take in the feel of the play.<SPAN style="mso-spacerun: yes"> </SPAN>Most importantly- it gets them excited to see the production, more so than a postcard can.<SPAN style="mso-spacerun: yes"> </SPAN>Or a camera aimed at the stage can…</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><B style="mso-bidi-font-weight: normal"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">Me, as Literary Manager, And Resident Playwright-<o:p></o:p></FONT></FONT></SPAN></B></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I pride myself on finding the plays that I think the younger generations will like through unpublished plays.<SPAN style="mso-spacerun: yes"> </SPAN>While I’m writing you during the time when Fourth Wall is putting up my show “The Bank Guards”, I simply urge you to search the past productions of our theatre company (<I style="mso-bidi-font-style: normal">Just Shy of Closure, 2 Man Kidnapping Rule, Stained Glass Ugly, All the Way from China)</I>, or a theatre company like “Theatre Ninjas”.<SPAN style="mso-spacerun: yes"> </SPAN>These companies in the area are searching out, and attaining, these younger generations of theatre go’ers by putting on productions that speak to them.</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">I realize we all have mission statements to adhere to, and current audience members that might not like the idea of changing up, at least, one play a season to play to these non-theatre go’ers- but I encourage all to take the chance.<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Fourth Wall is a catalogue for your companies to see. </SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><FONT size=3><FONT face="Times New Roman"> <o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">So, if you can, come see <I style="mso-bidi-font-style: normal">The Bank Guards</I>.<SPAN style="mso-spacerun: yes"> </SPAN>It’s a play I wrote for twenty-something men.<SPAN style="mso-spacerun: yes"> </SPAN>The men that were dragged to Fourth Wall in the past by their girlfriends, and I felt- needed a testosterone riddled play.<SPAN style="mso-spacerun: yes"> </SPAN>It’s my try at creating an “action” movie for the stage.<SPAN style="mso-spacerun: yes"> </SPAN>The non-theatre-go’ers (the young, non-theatre-go’ers who you won’t hear from because they don’t have a voice in our community, yet) have said that it was extremely entertaining to them, and “played like a movie.”</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">You might not like my play <I style="mso-bidi-font-style: normal">The Bank Guards</I>, but I wrote it to easily entertain the younger generation of theatre go’ers.<SPAN style="mso-spacerun: yes"> </SPAN>It might be something for you to check out to understand what I might have meant through my verbose ramblings here…<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">The best piece of advice I can give you is an example of what they like…</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><I style="mso-bidi-font-style: normal"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">The Bank Guards<o:p></o:p></FONT></FONT></SPAN></I></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Is at</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">The </SPAN><st1:place><st1:PlaceName><SPAN style="COLOR: black">Enterprise</SPAN></st1:PlaceName><SPAN style="COLOR: black"> </SPAN><st1:PlaceType><SPAN style="COLOR: black">Center</SPAN></st1:PlaceType></st1:place><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><st1:Street><st1:address><SPAN style="COLOR: black">540 East 105<SUP>th</SUP> St.</SPAN></st1:address></st1:Street><SPAN style="COLOR: black"> </SPAN><st1:place><SPAN style="COLOR: black">St.</SPAN></st1:place><SPAN style="COLOR: black"> 221</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Friday, May 23<SUP>rd</SUP><SPAN style="mso-spacerun: yes"> </SPAN>@ </SPAN><st1:time Minute="0" Hour="20"><SPAN style="COLOR: black">8:00pm</SPAN></st1:time><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Saturday, May 24<SUP>th</SUP><SPAN style="mso-spacerun: yes"> </SPAN>@<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><st1:time Minute="0" Hour="20"><SPAN style="COLOR: black">8:00pm</SPAN></st1:time><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Sunday, May 25<SUP>th</SUP><SPAN style="mso-spacerun: yes"> </SPAN>@<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><st1:time Minute="0" Hour="17"><SPAN style="COLOR: black">5:00pm</SPAN></st1:time><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Monday, May 26<SUP>th</SUP><SPAN style="mso-spacerun: yes"> </SPAN>@ </SPAN><st1:time Minute="0" Hour="19"><SPAN style="COLOR: black">7:00pm</SPAN></st1:time><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">(free beer night – no one under 21 permitted)</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Saturday, May 31<SUP>st</SUP><SPAN style="mso-spacerun: yes"> </SPAN>@<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><st1:time Minute="0" Hour="20"><SPAN style="COLOR: black">8:00pm</SPAN></st1:time><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Sunday, June 1<SUP>st</SUP><SPAN style="mso-spacerun: yes"> </SPAN>@<SPAN style="mso-spacerun: yes"> </SPAN></SPAN><st1:time Minute="0" Hour="17"><SPAN style="COLOR: black">5:00pm</SPAN></st1:time><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Call<SPAN style="mso-spacerun: yes"> </SPAN>330-283-2442</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Or email </SPAN><SPAN style="COLOR: #444444"><A href="mailto:tickets@fourthwallproductions.com"><U><FONT color=#0000ff>tickets@fourthwallproductions.com</FONT></U></A><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">To make reservations</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top; TEXT-ALIGN: center" align=center><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Or come see <I style="mso-bidi-font-style: normal">Dog Sees God: Confessions of a Teenage Blockhead</I> by Bert V. Royal </SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><FONT size=3><FONT face="Times New Roman">July 17<SUP>th</SUP>-27th<o:p></o:p></FONT></FONT></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Sincerely,</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Matthew A. Sprosty</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Resident Playwright</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><FONT size=3><FONT face="Times New Roman"><SPAN style="COLOR: black">Fourth Wall Productions</SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></FONT></FONT></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: #444444"><o:p><FONT face="Times New Roman" size=3> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="BACKGROUND: white; MARGIN: 0in 3.75pt 0pt; VERTICAL-ALIGN: top"><SPAN style="COLOR: black"><FONT face="Times New Roman" size=3>Ps. I hope nothing in this email offended anyone.<SPAN style="mso-spacerun: yes"> </SPAN>If you have any questions, don’t hesitate to write me at mrsprosty@hotmail.com</FONT></SPAN><SPAN style="COLOR: #444444"><o:p></o:p></SPAN></P><br /><hr />Make every e-mail and IM count. <a href='http://im.live.com/Messenger/IM/Join/Default.aspx?source=EML_WL_ MakeCount' target='_new'>Join the i’m Initiative from Microsoft.</a></body>
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