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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><b style="mso-bidi-font-weight: normal"><font size="3"><font face="Times New Roman">Contact: <span style="mso-tab-count: 1"> </span>Meredith Goldblatt<span style="mso-tab-count: 5"> </span>Mia Farrell</font></font></b></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 0pt 0.5in; TEXT-INDENT: 0.5in"><b style="mso-bidi-font-weight: normal"><font size="3"><font face="Times New Roman">DETAILS Magazine<span style="mso-tab-count: 5"> </span>Nehst Studios</font></font></b></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><b style="mso-bidi-font-weight: normal"><font size="3"><font face="Times New Roman"><span style="mso-tab-count: 2"> </span>212-630-3905<span style="mso-tab-count: 6"> </span>310-866-9495</font></font></b></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><b style="mso-bidi-font-weight: normal"><u><font size="3"><font face="Times New Roman"><span style="mso-spacerun: yes"> </span><span style="mso-tab-count: 2"> </span><span style="COLOR: black"><a href="mailto:Meredith_Goldblatt@condenast.com"><span style="COLOR: black">Meredith_Goldblatt@condenast.com</span></a> <span style="mso-tab-count: 2"> </span><a href="mailto:mfarrell@nehst.com"><span style="COLOR: black">mfarrell@nehst.com</span></a><span style="mso-tab-count: 2"> </span></span></font></font></u></b></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><b style="mso-bidi-font-weight: normal"><font size="3"><font face="Times New Roman">FOR IMMEDIATE RELEASE</font></font></b></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: center" align="center"><font face="Times New Roman"><b style="mso-bidi-font-weight: normal"><i style="mso-bidi-font-style: normal"><span style="FONT-SIZE: 16pt; mso-bidi-font-size: 12.0pt">DETAILS</span></i></b><b style="mso-bidi-font-weight: normal"><span style="FONT-SIZE: 16pt; mso-bidi-font-size: 12.0pt"> MAGAZINE AND NEHST PARTNER TO MAKE </span></b></font></p>
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<div class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: center" align="center"><b style="mso-bidi-font-weight: normal"><font size="3"><font face="Times New Roman"><a href="http://www.youtube.com/watch?v=nbjXQlAuau0">CLICK HERE TO SEE VIDEO</a></font></font></b></div>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 150%"><font size="3"><font face="Times New Roman"><b style="mso-bidi-font-weight: normal">NEW YORK (October 28<sup>th</sup>, 2008) </b>– <i style="mso-bidi-font-style: normal">DETAILS</i> Magazine and Nehst<b style="mso-bidi-font-weight: normal"> </b>today announced the DETAILS/Nehst Movie Project (</font></font><a href="http://www.details.pitchnehst.com/"><font face="Times New Roman" size="3">www.DETAILS.PitchNehst.com</font></a><font face="Times New Roman" size="3">), a unique opportunity that enables <i style="mso-bidi-font-style: normal">DETAILS</i> readers to submit their movies ideas for the opportunity to be made into a feature-length film.<span style="mso-spacerun: yes"> </span>The DETAILS/Nehst Movie Project empowers individuals with innovative, creative ideas to bypass the red tape of Hollywood and have their ideas directly reviewed by real producers. </font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 150%"><font face="Times New Roman" size="3">Starting today through May 1<sup>st</sup>, 2009, anyone can submit a movie idea online at </font><a href="http://www.details.pitchnehst.com/"><font face="Times New Roman" size="3">www.DETAILS.PitchNehst.com</font></a><font face="Times New Roman" size="3">.<span style="mso-spacerun: yes"> </span><i style="mso-bidi-font-style: normal">DETAILS</i> and Nehst will then review the submissions and if the right idea is found, the project will be greenlighted and made into a feature-length film.<span style="mso-spacerun: yes"> </span>The chosen idea will be innovative, well developed, culturally relevant, provocative and related to the <i style="mso-bidi-font-style: normal">DETAILS</i> reader.</font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 150%"><font face="Times New Roman" size="3">"Our readers are some of the most creative people out there," said Dan Peres, Editor-in-Chief of <i style="mso-bidi-font-style: normal">DETAILS</i>.<span style="mso-spacerun: yes"> </span>"This is their opportunity to come up with the next big idea and become a player in the movie business."</font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 150%"><font face="Times New Roman" size="3">"Too often, great ideas go undiscovered in Hollywood," said Larry Meistrich, Chairman and Founder of Nehst.<span style="mso-spacerun: yes"> </span>"We want to open the doors, pull back the curtain, and take down the velvet ropes to give everyone the chance to have their ideas heard."</font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 150%"><font size="3"><font face="Times New Roman">After the submission period, the ideas will be evaluated, and production will begin shortly thereafter.<span style="mso-spacerun: yes"> </span>Production and filming will take anywhere from eight to fifteen months, after which the film will be theatrically released in the U.S.<span style="mso-spacerun: yes"> </span><span style="FONT-SIZE: 3pt; LINE-HEIGHT: 150%; mso-bidi-font-size: 12.0pt"></span></font></font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><b style="mso-bidi-font-weight: normal"><span style="FONT-SIZE: 11pt; mso-bidi-font-size: 12.0pt"><font face="Times New Roman">ABOUT DETAILS</font></span></b></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><font face="Times New Roman"><i style="mso-bidi-font-style: normal"><span style="FONT-SIZE: 10pt; mso-bidi-font-size: 12.0pt">DETAILS</span></i><span style="FONT-SIZE: 10pt; mso-bidi-font-size: 12.0pt"> is a men's lifestyle and fashion magazine, speaking to a new generation of cosmopolitan men.<span style="mso-spacerun: yes"> </span>Each month, <i style="mso-bidi-font-style: normal">DETAILS</i> inspires, educates, and engages a passionate reader with relevant, thought-provoking editorial, portfolio-quality photography, and award-winning design. Embodying intelligence and modern sophistication, <i style="mso-bidi-font-style: normal">DETAILS</i> stands on the forefront of culture and style. <b style="mso-bidi-font-weight: normal"></b></span></font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><b style="mso-bidi-font-weight: normal"><span style="FONT-SIZE: 11pt; mso-bidi-font-size: 12.0pt"><font face="Times New Roman">ABOUT NEHST</font></span></b></p>
<p class="MsoNormal" style="MARGIN: 0in 0in 0pt"><font face="Times New Roman"><span style="FONT-SIZE: 10pt; COLOR: black; mso-bidi-font-size: 12.0pt">Nehst is a content financing, development, production, and distribution company that integrates the most powerful trends in entertainment and technology today. Nehst creates, produces and distributes feature films, TV, and new media in all outlets.<span style="mso-spacerun: yes"> </span>The producers of Nehst have produced great films like </span><i style="mso-bidi-font-style: normal"><span style="FONT-SIZE: 10pt; mso-bidi-font-size: 12.0pt">Sling Blade, Belly </span></i><span style="FONT-SIZE: 10pt; mso-bidi-font-size: 12.0pt">and <i style="mso-bidi-font-style: normal">You Can Count On Me</i>.</span></font></p>
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<p class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: center" align="center"><span style="FONT-SIZE: 11pt; mso-bidi-font-size: 12.0pt"><font face="Times New Roman">###</font></span></p><br clear="all"><br>-- <br>For More Information about NEHST, please go to: <a href="http://www.nehst.com">www.nehst.com</a><br>
<br><a href="http://www.myspace.com/nehststudios">www.myspace.com/nehststudios</a><br><a href="http://www.youtube.com/nehststudios">www.youtube.com/nehststudios</a><br>